“The result? An elegant, feminine offering that sold out worldwide”
Building the HC Brand through collaboration, Unsigned procured a high-profile design partnership with global luggage company: Kipling. Inspired by Helena’s life as a working mum, model, designer and photographer, the collection launched in September 2013 at Macy’s in the USA, Kipling.com and Kipling stores worldwide. Helena and the brand’s design team worked together closely to create an elevated capsule collection that took inspiration from Helena’s home, lifestyle and her archive of personal photography in signature ethereal style. The result? An elegant, feminine offering that sold out worldwide.