TUI

The World’s Number one tourism business Tui (home of Thomson and First Choice) has worked with Unsigned for the last 24 months: we create and procure talent led concepts:

TUI Group is the world’s leading tourism business, consisting of a large portfolio of strong tour operators, 1,600 travel agencies and leading online portals, five tour operator airlines with around 150 aircraft, more than 300 hotels with around 214,000 beds, 16 cruise liners. This integrated offering enables them to provide 20 million customers with an unparalleled experience.

“150 aircrafts, more than 300 hotels with around 214,000 beds, 16 cruise liners”

Rebecca Adlington: Unsigned created a learn to swim proposition with Tui and two times Olympian Becky Addlington – an integrated PR campaign – with online assets in stills and video with a combined social and hard media launch. Travelling to Croatia in the Family Life Resort of Bellevue – Becky was the surprise guest teaching the families in the pool some confidence techniques – and won at ride the Unicorn race!