Peony Lim began writing her influential blog in 2010, after being inspired by her observations whilst travelling between her two native countries; England and China. Centred around fashion, beauty and luxury lifestyle, her unique sense of style, professional photography and tone of voice has attracted an extremely loyal and ever-growing fan base. Peonylim.com was launched in March 2013 and re-designed in August 2014, highlighting her continued passion to stay at the forefront of online movements. The latest version of the site showcases fashion, food, lifestyle and travel, retaining the personal touches of a blog yet presented in a beautiful new editorial layout. The responsive design enables users to engage across all devices and brands to run full site takeovers for maximum visibility and outreach. Alongside running her eponymous blog, Peony undertakes selected roles in creative and social media consultancy, as well as luxury brand ambassadorship.
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